Product Marketing Lead - Core Banking

1d1 day ago

Monzo

London, GB · Full-time · £93,500 – £123,500

About this role

We’re looking for a Product Marketing Lead to join our Core Banking Collective and shape the future of how people manage their money every day. Core Banking is the heart of Monzo, building account products, subscription plans, and everyday money management tools. Product Marketing here is a product-market fit discipline, not traditional GTM work.

You will partner with PMs, Designers, and User Researchers to shape and build products that are radically better than what exists today. The role strengthens product-market fit across core offerings while guiding strategy for experimental bets in new verticals. Work focuses on defining segments and translating needs into clear product strategy.

As a leader you will shape strategy for a Collective of 150 people and coach a small team of product marketers. You will individually lead critical projects that set a high quality bar and push pace across the discipline. The environment values introducing new tools, processes, and best practices.

This role offers the chance to position Monzo’s propositions clearly against other banks and equip Marketing with what they need for disruptive campaigns. You will decide launch timing and mechanics while balancing business needs with customer resonance. Joining means solving real customer problems through better banking products.

Requirements

Experience shaping product strategy and roadmaps in partnership with Product Management and User Research.
Track record of defining target segments and translating customer needs into clear product positioning.
Ability to coach product marketers and lead critical projects within a larger collective.
Skill at setting launch strategy and equipping Marketing teams with disruptive campaign assets.
Strong judgment on balancing business priorities with customer resonance during go-to-market decisions.
Experience raising quality bars and introducing new tools or processes to a product marketing function.

Responsibilities

Figure out what people want by partnering with Research to define target segments, understand their needs, and how the market serves them.
Define what it takes to win by identifying what Monzo could do to meet people’s needs better and translate that into a punchy product strategy.
Shape and deliver product roadmaps by partnering with Product Management to define and build disruptive products that strengthen product-market fit.
Position products to be noticed and understood, making it clear why Monzo’s proposition is better than any other bank’s.
Decide how we go to market by setting the timing and mechanics of launches, balancing the needs of the business with what resonates best with customers.
Partner with Marketing by equipping them with everything they need to market our products disruptively.
Level-up the Product Marketing discipline by setting a high quality bar, pushing pace, and introducing new tools, processes and best practices.